Brand Guidelines Template

Experience the transformative power of our Brand Guidelines Template

for graphic designers, proven to yield project earnings of $10,000 to $6,000.

Backed by decades of expertise, this template is a game-changer.

Overwhelmed ? 😵‍💫

Have thought about creating a comprehensive set of brand guidelines but you're completely overwhelmed with how the heck to actually include everything?

Are you Losing Time? ⌛

As a designer, creating your own style guide template for delivering visual identity work can be time-consuming. However, when working with brands, it's crucial to prioritize future-proofing your design quality, providing added value to clients, and ensuring alignment among teams. Are you ready to discover an easy and efficient way to accomplish these goals?

Feeling Stuck in a Creative Rut? 😮‍💨

Do you often find yourself stuck in a creative rut, struggling to come up with fresh and innovative design ideas? Are you looking for inspiration and tools to spark your creativity and break through those creative blocks?

You're in the right place!


We spent years crafting and refining brand guidelines for clients from different industries,
made every mistake possible, and learned valuable lessons along the way. Every single time
we aimed to find the perfect formula for creating a professional, detailed, and well-organized
set of guidelines that would truly resonate. Not just a superficial document.

We found the secret formula with perfect brand guidelines! It works great for our company.
After we started implementing these guidelines, our brand gained recognition, attracted new
customers, and enabled us to embark on numerous successful projects for clients from
all over the world. We've used this system and made well over $500,000 today.
So, to help designers build a powerful and successful brand identity, we made these
brand guidelines available for everyone to access and download!


Get A boost

Elevate your design game and attract high-paying clients with our Brand Guidelines Template. Showcase your expertise and create cohesive brand identities effortlessly.


Increase Your Value

Set yourself apart by offering a complete visual identity instead of just sending a folder of logo files. Create more impact by making things easier for people who work on your brand.


Save Time & Deliver

Establishing your own style guide template will save you days worth of effort when the time comes to deliver your visual identity work. We've done all of the work so you don't have to.

𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗶𝗻𝗴 𝗕𝗿𝗮𝗻𝗱 𝗚𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀 𝗧𝗲𝗺𝗽𝗹𝗮𝘁𝗲

Save your time with This Brand Guidelines Template ready-to use template that works perfectly in Adobe IndesignAdobe Illustrator, PowerPoint, and Google Slides. All you need to do is open the file, Change the logo and colors representing the brand you’re working for, then save the Template as a PDF. and done! we’ve done all the hard work for you. Congratulation!

About the Product

What's includes:

Product Description

  • 45 pages

Adobe InDesign CS4, CS5, CS6 and CC

  • INDD and IDML
  • Size Landscape Orientation ( 1920x1080 )
  • Bonus : 2 Vertical Sizes: A4 ( 210 x 297 mm ) and Us Letter (215.9 x 279.4 mm)
  • Real brand guide example
  • Help file

Adobe Illustrator CS4, CS5, CS6 and CC above

  • AI, EPS, and AIT
  • Sizes: Landscape Orientation ( 1920x1080 )
  • Real brand guide example
  • Help file


  • PPTX, POT files
  • Sizes: Landscape Orientation ( 1920x1080 )
  • Real brand guide example

Google Slides

  • PPTX
  • Sizes: Landscape Orientation ( 1920x1080 )
  • Real brand guide example

Bonus 8 Templates: Legal Document ( From real design projects )

Client Intake Form:

  • A form that asks questions to understand a client's needs for a project.
  • Valued at $47 ( .docx file )


  • A legal document that outlines project terms to protect you and your work.
  • Valued at $136 ( .docx file, and INDD & IDML )


  • A document that outlines the project cost, scope, and timeline.
  • Valued at $77 ( INDD & IDML files )

Feedback Form:

  • A way to gather testimonials and reviews from clients.
  • Valued at $47 ( .docx file )

Invoice Template:

  • A document to get paid for completed work.
  • Valued at $99 ( .docx file )

Request Authorization to Show Work:

  • Permission to showcase completed work publicly.
  • Valued at $68 ( .docx file )


  • A legal document outlining project details and responsibilities for both client and freelancer.
  • Valued at $132 ( .docx file )

Work For Hire Agreement:

  • A legal document that outlines ownership of completed work.
  • Valued at $127 ( .docx file )

𝗙𝗿𝗲𝗲 𝗔𝗰𝗰𝗲𝘀𝘀 𝗧𝗼 𝗢𝘂𝗿 𝗕𝗿𝗮𝗻𝗱 𝗚𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀 𝗟𝗶𝗯𝗿𝗮𝗿𝘆 𝗣𝗗𝗙𝘀 𝗥𝗲𝗮𝗱𝘆 𝗳𝗼𝗿 𝗗𝗼𝘄𝗻𝗹𝗼𝗮𝗱

It can be helpful to see the various grids, layouts, and details included in famous style guides examples. A collection of brand guidelines from around the world. includes: Target, Facebook, Twitter, subway and more.

Product Features

NO LOREM IPSUM Only Real Description

  • These templates include original text that has been checked and edited by a brand designer & copywriter for a real brand guidelines project.

Layered Layout:

  • We create this template based on 12 Columns. This grid is used to organize space and information for the reader and the secret to any good brand guidelines book is the way its visual elements are organized and positioned in relation to each other.


  • We have built Blue based on 8 sections with highly detailed information.


  • We have created a Free ready-to-use mockup in Photoshop just put your design and enjoy


What makes these templates different than other brand guidelines templates?

  • You may find brand guidelines on market place like graphic river for $12. But the Majority of offered brand guides do not include a real description of the brand elements and touchpoints, they just lorem ipsum words. They may have some clear description but most often than not the design and layout are not up to par. This Brand Guidelines Template has all the characteristics to succeed with your clients or your brand. We have used it with multiple clients and it worked perfectly.

Do the templates include the fonts?

  • Yes, The template uses free fonts included inside the download.

Is this template challenging to use?

  • The template is not difficult to apply to your work. You only need to download then install the fonts and read the PDF guide. One of our objectives in making these templates was to make a stupid simple just open and edit.
Here's What our CEO said

“After years of working with different clients over the years and making mistakes along the way, I have since become a student of systems and processes. I’m about to share a secret formula that works great for my company. I’ve charged my clients more than $8000 for style guides using these brand style sections! that's why I'm sharing that with you!"

Brand Guidelines Template + Legal Document

Here’s what’s inside

𝘛𝘰𝘵𝘢𝘭 𝘝𝘢𝘭𝘶𝘦 𝘰𝘧 $̶8̶7̶7̶
𝘉𝘶𝘵 𝘧𝘰𝘳 𝘫𝘶𝘴𝘵 $79, 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘴𝘵𝘢𝘳𝘵 𝘵𝘰𝘥𝘢𝘺 𝘢𝘯𝘥 𝘶𝘯𝘭𝘰𝘤𝘬 𝘪𝘯𝘴𝘵𝘢𝘯𝘵 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘰𝘶𝘳 𝘉𝘳𝘢𝘯𝘥𝘪𝘯𝘨 𝘛𝘦𝘮𝘱𝘭𝘢𝘵𝘦𝘴

You will get all the goods right out of the gate so you can get all the information you need from your clients up front, work on projects in half the time, and create happy clients…without wasting time.

After downloading this Brand guidelines, you will be able to:
  • Create winning brand guidelines one after one
  • Present yourself or your studio on the highest level
  • Save Weeks of Work by Using a brand guidelines template that actually works, and stop making new guidelines every time a client comes in. Learn when to spend your time and effort wisely.

Compatible with:

Adobe InDesign


Adobe Illustrator

AI, EPS, and AIT



Google slides


𝗪𝗶𝘁𝗵 𝘆𝗼𝘂𝗿 𝗣𝘂𝗿𝗰𝗵𝗮𝘀𝗲
𝗚𝗲𝘁 𝗙𝗿𝗲𝗲 𝗔𝗰𝗰𝗲𝘀𝘀 𝗧𝗼 𝗢𝘂𝗿 𝗕𝗿𝗮𝗻𝗱 𝗚𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀 𝗟𝗶𝗯𝗿𝗮𝗿𝘆.
𝗣𝗗𝗙𝘀 𝗥𝗲𝗮𝗱𝘆 𝗳𝗼𝗿 𝗗𝗼𝘄𝗻𝗹𝗼𝗮𝗱

Created by Designer for Designers

What Designers Are Saying about
This Brand Guidelines Template

"As a graphic designer, I've tried numerous brand guidelines templates, but this one truly stands out. It's like having a personal design assistant that guides me through every step. It has streamlined my workflow and elevated my designs to a whole new level. It's a must-have for any designer serious about creating impactful brand identities."

"I can't thank the creators of the Brand Guidelines Template enough. It transformed the way we present our brand. From logo usage to tone of voice, it covers all aspects. It's a valuable tool for maintaining brand consistency and professionalism."

"As a freelancer, the Brand Guidelines Template has been a valuable asset in my client projects. It helps me establish a strong brand identity for my clients and ensures their brand is consistently represented. It's worth every penny!"

"I can't express enough how much I love this brand guidelines template. It's like having a secret weapon in my design toolkit. The template's attention to detail, from typography to color palettes, is exceptional. It has empowered me to create visually stunning brand guidelines that captivate audiences and leave a lasting impression. It's a true investment in my design career."

Using this brand guidelines template has transformed the way I work as a graphic designer. It has brought clarity and structure to my design process, ensuring that I capture the essence of each brand I work with. The template's comprehensive sections and intuitive layout make it a breeze to create cohesive brand identities. It's a real gem that has elevated my professionalism and delighted my clients.

"It's worth every penny! I landed a project, and this brand guidelines template saved me weeks of work. Thank you!"

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Read our FAQs

Does Creative Soup have a secure payment method?

Yes, Creative Soup ensures secure payments by using trusted payment gateways such as Stripe, which employs industry-standard security measures to protect financial transactions. Your payment information is encrypted and handled securely to ensure the safety of your transactions on the platform.

What file formats are supported by the brand guidelines template?

Our brand guidelines template supports a wide range of file formats, including Adobe InDesign, Adobe Illustrator, PowerPoint, Google slides and Canva, ensuring compatibility with various design software and workflows.

Can I customize the brand guidelines template to match my client's unique brand identity?

Yes, our brand guidelines template provides ample customization options, allowing you to tailor the guidelines to your client's specific brand and design style.

Are the design elements in the template generic or overused?

We understand the importance of creating distinctive visual identities. Our brand guidelines template offers a range of unique design elements that can be customized to avoid common or overused visuals.

Does the template provide a variety of typography options or guidance on typography best practices?

Absolutely! Our brand guidelines template offers a diverse selection of fonts and includes comprehensive guidance on typography usage to help you create visually appealing and consistent designs.

Does the template include visual examples showcasing proper logo usage, typography placement, and color combinations?

Certainly! Our brand guidelines template features comprehensive visual examples across different mediums and touchpoints, ensuring you have clear guidance on how to apply the brand consistently.

What are the pricing and licensing restrictions associated with the brand guidelines template?

Our brand guidelines template is priced competitively and offers flexible licensing options to accommodate your needs. We provide fair usage rights, allowing you to utilize the template for multiple clients or projects without additional costs.

From Struggle to Success: A Graphic Designer's Honest Testimonial

Hubert D.

"As a graphic designer, I've encountered my fair share of challenges throughout my career. However, nothing quite prepared me for the struggle I faced when trying to build brand guidelines for a client. It was a daunting task, to say the least.

The client had approached me with the desire to establish a cohesive and consistent brand identity for their company. They wanted a set of guidelines that would outline everything from their logo usage and color palette to typography and imagery choices. It was a crucial step in their journey to build a strong and recognizable brand.

I spent countless hours researching and brainstorming, trying to come up with a unique and compelling brand guideline document that would truly capture the essence of the client's business. But no matter how hard I tried, I couldn't seem to find the right approach. The pieces just didn't fit together, and I felt like I was hitting a creative wall.

Days turned into weeks, and my frustration grew. I knew I couldn't let this project slip through my fingers, as it would have a significant impact on both the client's business and my reputation as a designer. I needed a breakthrough, a spark of inspiration to get me out of this rut.

That's when I stumbled upon Creative Soup, an online marketplace for design templates and resources. Curiosity piqued, I decided to explore their collection of brand guideline templates. I was hesitant at first, afraid that relying on a template might compromise the uniqueness and authenticity of the client's brand.

However, as I delved deeper into the templates, I realized that they were not restrictive blueprints but rather creative frameworks that could be tailored to suit the client's needs. These templates offered a solid foundation, providing structure and guidance while still allowing room for customization and personalization.

I selected a template that resonated with me, one that seemed to align with the client's brand vision. It had a clean and modern aesthetic, which I believed would lend itself well to their industry. With a glimmer of hope, I purchased the template and began adapting it to fit the client's specific requirements.

As I worked through the template, I felt a weight lifting off my shoulders. Suddenly, the pieces started falling into place. The template served as a compass, guiding me through the process of defining the client's brand identity. It provided a comprehensive structure that addressed everything from logo usage and color palettes to typography and tone of voice.

With the template as my guide, I was able to focus more on the client's unique characteristics and tailor the guidelines accordingly. I added their logo variations, adjusted the color palette to reflect their brand values, and selected fonts that spoke to their target audience. The template acted as a framework, freeing up my creative energy to add that personalized touch.

By the time I finished adapting the template, I was astounded by the transformation. What had initially felt like an insurmountable challenge now stood before me as a cohesive and visually stunning brand guideline document. The client was thrilled with the result, and I couldn't have been prouder of what we had achieved together.

In hindsight, I realized that relying on a template wasn't a sign of weakness or lack of creativity. Rather, it was a smart and strategic decision that allowed me to overcome a roadblock and deliver exceptional results for my client. Creative Soup had provided me with the tools I needed to turn my struggle into a triumph.

Since then, I've learned to embrace the power of templates and resources as valuable assets in my design process. They serve as starting points, igniting inspiration and providing structure when it's needed most. And while they may not be the answer to every design challenge, they certainly have a place in my toolkit, ready to assist me in bringing brands to life."

Simply click the button below to get access to…

Unlock Brand Guidelines for $79